Stop Promoting the Wrong People: How to Spot Leadership Talent That Actually Delivers

Every organization wants strong leaders—but too often, we promote people who excel as individual contributors and struggle once they’re leading others. The fallout is costly: frustrated teams, stalled growth, and talent that never reaches its potential. Join Brett Hoogeveen, CSP, for a fast-paced, practical session that uncovers why traditional promotion decisions so often miss the […]

The Workplace Conflict No One Talks About

In the magical world of Harry Potter, “Unspeakables” are the secretive operatives of the Department of Mysteries – so secret is their work that all are forbidden to even speak of it. At BetterCulture, we’ve reimagined this term to describe a different kind of mystery: one that exists quietly in workplaces everywhere. An Unspeakable is […]

From the Ground Up: Six Essential Steps for Building an Employee-Led Culture

Most culture change efforts start at the top—but the best ones don’t stop there. In this practical webinar hosted by BetterCulture co-founder Brett Hoogeveen, we’ll explore how to build a thriving workplace culture by activating employees at every level. You’ll learn the six essential steps to drive behavior-based change, create shared ownership, and shape a […]

What Executives, Managers, and Employees Can Do to Build Culture from the Bottom Up

The link between culture and business performance is undeniable. Companies with strong cultures are: Today, it’s a given that building a healthy, high-performing culture is essential. What’s less understood is how to do it effectively. Most organizations focus on top-down efforts: vision statements, HR initiatives, and executive communications. And while these matter, they’re not enough. […]

The DNA of Elite Executive Teams: Traits of High-Performing Leadership

At the invitation of owners and CEOs, I’ve enjoyed the opportunity to work with many executive teams. In some situations, I have been asked to lead or facilitate processes. In other instances, I have simply been asked to participate and consult. Occasionally, CEOs simply want me to observe and perhaps occasionally ask a question or […]

Why Your Next Executive Retreat Should Focus on Culture

When organizations struggle with people-related issues—turnover, disengagement, conflict, and underperformance—the root cause often comes down to culture. Company culture is a powerful driver of business success, yet it’s frequently misunderstood, neglected, or left to evolve on its own. That’s a dangerous strategy—or, more accurately, a dangerous non-strategy. The ability to build and protect culture starts […]