Betterculture Live: The MindSet Leadership Program
The Premier Training Event For Culture-Focused Leaders
2025 Dates: September 24th & 25th
September 24 & 25, 2025
8:30 AM — 5 PM CST
Beardmore Event Center of Bellevue
3750 Raynor Parkway
Bellevue, NE 68123
For hotel information please click here.
Early Bird Rate:
$1,695 Per Attendee
Early Bird Rate available until 3/31/25
Standard Rate:
$2,950 per attendee
Bulk discounts are available for groups of 3+ attendees. Contact us for details.
2-Day event
Practical Leadership That Drives People and Culture Forward
BetterCulture Live: The MindSet Leadership Program will give you a clear vision of what it means to be a leader. It will equip you with an array of more than 30 practical tools, instruments, and processes designed to allow you to make an impact on your organization.
Over this 2-day, in-person event we’ll cover:
A cohesive and powerful mental model for leadership
strategies for building and
growing others
Specific ways
to boost
employee pride
revolutionary concepts guaranteed to improve your decision making
Insights on
managing conflict and propelling innovation
Time-tested techniques for dealing with difficult employees
Are you a nonprofit leader? Click here to learn about a scholarship opportunity from American National Bank.
Meet Our Speakers
Kim Hoogeveen, PhD
Speaker, CEO, Coach, Consultant
Kim Hoogeveen, PhD is a true “guru” in the leadership and culture space. You can make a good case that he has seen and done it all in his illustrious professional career. 24-year CEO. PhD Psychologist. Labor mediator and arbitrator. Global speaker. Entrepreneur. Honored community volunteer. Executive coach and consultant. And founder of a 5-time #1 Best Place to Work!
Brett Hoogeveen, CSP
Speaker, Entrepreneur, Motivator
Brett Hoogeveen is the co-founder of BetterCulture and Mindset LLC, two prominent leadership development and consulting firms with clients spanning from entrepreneurial startups to Fortune 500 companies. In the past 10+ years, Brett has trained thousands of leaders and worked hands-on with hundreds of organizations and executive teams focused on creating stronger businesses by building better leaders, teams, and workplace cultures.
Blake Hoogeveen
Speaker, Entrepreneur, Investor
Blake Hoogeveen, BetterCulture co-founder, is an experienced angel investor, former actuary, and has a decade of experience working in fundraising for nonprofits to raise millions for capital projects. He’s a seasoned sales professional, skilled networker, and one of the best people connectors you’ll ever meet.
If you want to build a great culture and have an engaged workforce, it starts with great leaders. We have been fortunate to utilize BetterCulture to further develop our leaders, and I highly recommend their training. BetterCulture teaches leadership principles that you want everyone, regardless of how long they have been a leader, to be well versed in.”
Curt Becker
Chief Financial Officer
American National Bank
This experience was more than just a training—it was a chance to focus on growing ourselves as individuals and as a team. We left inspired and equipped with tools to foster a culture of continuous improvement, open communication, and high engagement. BetterCulture is getting it right and provides both concepts and practical applications so you can feel like your investment starts paying off on day 1!
Joy Banfield
Director of People Operations
gWorks
I recently participated in the Mindset Leadership Program and it truly transformed my perspective on leadership. What sets this program apart is how they embody the principles they teach, engaging with attendees through relatable, real-life examples and data-backed insights. It was inspiring to see them model the very mindsets they encourage us to adopt, making the training practical and empowering for leaders at any stage.
Kelsey Ridder
Chief Development Director
Omaha Home for Boys
Learning Credits
Approved For 16 Hours Of HR Credit.
This program has been pre-approved for 16 PDCs for the SHRM-CP and SHRM-SCP and 16 HR (General) credit towards aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification. HRAM is an approved SHRM Preferred Provider and HR Certification Institute® (HRCI®) Preferred Provider.
Space Is Limited!
Are you a nonprofit leader? Click here to learn about a scholarship opportunity from American National Bank.
BetterCulture Live FAQs
At BetterCulture, we deliver outstanding leadership training to executives and leaders across various formats—but this program is our premier experience. Offered just once a year, this immersive two-day event is packed with the highest level of leadership training we provide.
Join us in person to get an exclusive, behind-the-scenes look at what it takes to build a “Best Place to Work.” You’ll leave with practical, proven tools and insights that will empower you to elevate your leadership and create a thriving workplace culture.
Additionally, we will take you on a tour through the minds of exceptional leaders: WHAT they know, HOW they think, and the tools they USE to attract, build, motivate, and retain outstanding employees.
- Leadership Skill Development
- Employee Turnover/Retention
- Employee Engagement
- Problem Employees
- Recruitment & Talent Recognition
- Team Dynamics
- Prepare for Succession
- Customer Satisfaction
- Navigating Change Processes
- Development Opportunities for All Employees
- Building Star Employees
- Instilling Pride
- Effective Compensation
- Employee Recognition and Appreciation
- Mastering Conflict
- Dealing with Problem Employees
- Leadership Coaching Skills
- Team Assessment and Development
- Executives and Directors who are interested in organizational culture
- Key Decision-makers who oversee operational departments
- Supervisors who want to acquire the highest-level leadership skills
- Leaders who want to excel at recognizing potential, and effectively mentoring, new supervisors
Day One:
- Seven Principles of Leadership
- The Power of Leadership & Culture
- Selection: Get the Right People
- Building Stars
- Instilling Pride
- Compensation
Day Two:
- Effective Coaching
- Decision-making
- Mastering Conflict
- Dealing with Problem Employees
- Team Assessment & Leadership
Both Days:
- Training Presentations
- Learning Exercises
- Small Group Discussions
- MindSet Tool Demonstrations
- Some Fun
- Wednesday, September 24th & Thursday, September 25th
- 8:30 A.M. – 5:00 P.M.
- Marriott’s Beardmore Event Center of Bellevue
- Breakfast & Lunch are included; Social Hour After Day 2
- All program materials are provided. No need to bring anything!
Should you need to cancel your participation in a BetterCulture program, please provide notification to BetterCulture by either emailing us at info@betterculture.com or calling (402) 980-3344. BetterCulture will provide a 100% refund (minus any non-refunded processing fees) for any cancellations made at least 30 days prior to the initial date of a BetterCulture program.
Participants who cancel less than 30 days prior to the start date of a BetterCulture program will be eligible for a 50% refund. Once the initial BetterCulture program session has begun, no cancellation refunds will be provided. Registration for BetterCulture programs is not transferable without BetterCulture approval.