Stop Promoting the Wrong People: How to Spot Leadership Talent That Actually Delivers
Every organization wants strong leaders—but too often, we promote people who excel as individual contributors and struggle once they’re leading others. The fallout is costly: frustrated teams, stalled growth, and talent that never reaches its potential. Join Brett Hoogeveen, CSP, for a fast-paced, practical session that uncovers why traditional promotion decisions so often miss the […]
Company Culture Insights That Really Matter
Spoiler: It’s not about napping pods, ping pong tables, or free beer. Ask the average person to describe a great company culture, and you’ll probably hear about nap pods, ping pong tables, and kombucha on tap. Fun? Sure. Meaningful for building great culture? Nope – about the same impact as Casual Fridays had in the […]
Lead With Humanity: The Simple Habit That Builds Stronger Teams
If you’re skipping the human connection and jumping straight to business, you’re eroding trust – and your culture. During a recent client visit, I witnessed a moment that perfectly captured what a BetterCulture a brilliant friend, Jon Pearson, once dubbed the “Business Launch.” As my client Anne and I walked through her office, we were […]
From the Ground Up: Six Essential Steps for Building an Employee-Led Culture
Most culture change efforts start at the top—but the best ones don’t stop there. In this practical webinar hosted by BetterCulture co-founder Brett Hoogeveen, we’ll explore how to build a thriving workplace culture by activating employees at every level. You’ll learn the six essential steps to drive behavior-based change, create shared ownership, and shape a […]
What Executives, Managers, and Employees Can Do to Build Culture from the Bottom Up
The link between culture and business performance is undeniable. Companies with strong cultures are: Today, it’s a given that building a healthy, high-performing culture is essential. What’s less understood is how to do it effectively. Most organizations focus on top-down efforts: vision statements, HR initiatives, and executive communications. And while these matter, they’re not enough. […]
Culture from the Ground Up: Why Bottom-Up Culture Building is the Future of Great Workplaces
For years, the dominant wisdom in business has been that “culture starts at the top.” It’s a phrase that’s often repeated—and for good reason. Senior leaders do play a critical role in shaping the direction and tone of an organization’s culture. But here’s the truth that often gets overlooked:Culture doesn’t become real because a CEO […]
Why Your Next Executive Retreat Should Focus on Culture
When organizations struggle with people-related issues—turnover, disengagement, conflict, and underperformance—the root cause often comes down to culture. Company culture is a powerful driver of business success, yet it’s frequently misunderstood, neglected, or left to evolve on its own. That’s a dangerous strategy—or, more accurately, a dangerous non-strategy. The ability to build and protect culture starts […]
Mastering Conflict Management: Strategies for Leaders
Are you ready to transform conflicts into opportunities for growth and innovation? Join us for an insightful webinar where we delve into the essential strategies for mastering conflict management as a leader. In this webinar, you will learn how to effectively navigate workplace conflicts, turning potential disruptions into opportunities for dialogue, understanding, and strengthened relationships. […]
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